The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum

Instantly hydrate, plump, and smooth with Hyaluronic Acid 2% + B5. Added ceramides provide moisture retention and a healthier skin barrier, delivering all-day hydration and improving the appearance of fine dry lines and wrinkles. This new formula has a slight yellow tinge when compared to our previous formula due to the addition of a ceramide blend. This is the natural colour of this new raw material.

Hyaluronic Acid 2% + B5 serum provides instant plumping hydration to give softer, smoother, healthy-looking skin. The lightweight formula replenishes skin’s hydration levels with all-day results, and helps the skin retain moisture to replump dry, dehydrated skin. Hyaluronic Acid 2% + B5 also promotes skin suppleness and elasticity, while minimising the appearance of fine dry lines.

This formulation contains ceramides, 5 types of hyaluronic acid and pro-vitamin B5.

Ceramides:

To lock in moisture and support the skin barrier, ensuring long-lasting hydration. Ceramides (a natural lipid found in the skin) enhance the barrier's ability to protect and hydrate and ensure that moisture is locked in for longer-lasting results.

5 Types of Hyaluronic Acid:

5 types of hyaluronic acid provide hydration to multiple layers of the skin. These include low-, medium-, and high-molecular-weight molecules, a hyaluronic acid crosspolymer, and hydrolyzed hyaluronic acid. These ingredients work together to help the skin retain moisture, replump dry, dehydrated areas, and improve skin suppleness.

Pro-vitamin B5 (Panethenol):

Supports the formation of essential skin barrier components like ceramides and fatty acids, further improving the skin's moisture retention and overall health.

Testing Shows:

- Instant long-lasting plumping hydration.
- Instantly smoother-feeling skin.
- Promotes supple skin with improved elasticity.
- Minimizes the look of fine dry lines and wrinkles.

Formulated with transparency and integrity, The Ordinary has been recognised as the #1 serum brand in the UK* All products are certified as vegan & cruelty-free.

*Source: Circana (UK) Ltd, Retail Tracking Service, Prestige Skincare Unit Sales by Division, Face Serum and Body Serum combined, 12 months ending May 2024. +Prestige Retailers defined as retailers authorized by law to carry specific products