From stylist favourites to luxury, high-performance formulas, discover the game-changing hair brands you can get your hands on at Boots
Hair: it’s our crowning glory, and a luxe head of shiny, healthy hair can make all the difference to our confidence and how we feel about ourselves. As such, looking after your hair with the right products for your hair type can be a brilliant investment – giving you a boost to help you face the day.
Here at Boots, we know just how important taking care of your hair is, which is why we’re bringing some of the best premium and professional haircare brands to the high street. We’ve got brands to suit all hair types, textures and needs – whether you’re looking for volume, replenishment and repair or to perfect your blow dry.
Read on to discover 15 haircare brands you didn't know were stocked at Boots, each bringing an exciting range of products to explore, and all with diversity, inclusion, science and the best ingredients at their heart.
1. Redken
One of the most iconic salon brands out there, Redken was founded in the sixties by actress Paula Kent and was one of the first brands on the market to mix science with haircare, bringing the power of protein, moisture and pH to their products.
Their message is simple: powered by science, prescribed by pros, which is why you’ll see Redken products in top salons. A focus on ingredients and education is their priority, and their products are all designed to help people embrace their natural hair type and texture.
2. Ouai
Ouai (pronounced “way”) isn’t just a brand, but a whole ethos. It means “yes”, and the brand want you to start saying yes to embracing imperfections and letting go of unrealistic expectations. From its range of luxe, finely fragranced hair products, Ouai grew into creating perfumes inspired by cities across the world. Dreamy!
3. Briogeo
Launched in 2013, Briogeo is the passion-project of founder Nancy Twine. Inspired by her childhood creating homemade beauty projects with her chemist mother, Briogeo is designed to bring clean, carefully crafted haircare products for all hair types and textures to the world.
With a focus on innovation that has inclusivity at its core, Briogeo uses plant-based ingredients to transform your hair.
Why not try: Briogeo Farewell Frizz Rosarco Milk Leave In Conditioner Spray
Lightweight but intensely moisturising, this leave-in conditioning spray contains Briogeo’s blend of rosehip, argan and coconut oil for ultimate hair nourishment. Ideal for dry, damaged or brittle hair to restore softness and strength.
4. Drybar
Drybar embrace the philosophy of choosing one thing, and being the best at it, and for them, it’s blow-drying. They’ve created a range of professional quality products, tools and services to help everyone create the perfect blow dry, whatever their hair type.
From shampoos, conditioners and sprays, to styling tools and a range of brushes, Drybar have everything you need to nail the glossy blow dry you’ve always longed for.
5. Wella Professional
One of the big names in the global beauty industry, Wella brings more than 140 years of experience to professional haircare. Their vision is to enable individuals to look, feel and be their true selves through innovation in haircare.
Wella bring their particular expertise to products for colour-treated hair, so there’s lots to explore from their range if you want to give your colour-treated hair a special boost.
Why not try: Wella Professional Ultimate Repair Spray 95ml
Help to repair hair damage in 90 seconds with this luxury leave on spray from Wella Professional. Powered by alpha hydroxy acid (AHA) to help rebuild the inside strength of the hair and omega 9 to replenish the outer barrier of hair, get your hands on the ultimate hair fix.
6. Colour Wow
Sometimes known as ‘the Apple of hair care’, Colour Wow is the brainchild of Gail Federici, who brings 40 years of beauty problem-solving to the brand. Designed for colour-treated hair, Colour Wow brings fewer formulas coupled with higher performance, and the brand has already won an impressive 70 beauty awards.
Giving you smarter, faster, safer ways to style your hair and achieve amazing results, it’s time to give your colour-treated hair some much needed TLC.
Why not try: Color Wow Root Cover Up Medium Brown 2.1g
Housed in a handy mirrored compact, this reflective mineral powder root cover up lets you conceal root regrowth, greys and sparse areas on the go. With a natural-looking finish and barely there feel, give your crowning glory a little extra boost.
7. FUL
Bringing together the powerhouse team behind Live True London Salons and their close ties to the fashion industry, FUL launched in 2018 with the aim of making luxurious products suitable for use in busy salons, and to help people create salon-worthy results at home.
With a focus on empowerment, amazing results, luxury and ethics (their products are vegan and cruelty-free with recyclable packaging), inject a little luxe into your home haircare routine with FUL.
8. Umberto Giannini
Founded by world-class hairdressers, Umberto Giannini and Clare Shread, this brand are here to help you fall in love with your hair.
All their products are made with insight, expertise and love, with the goal of bringing out the natural movement in your hair, whatever its type or texture.
Why not try: Umberto Giannini Curl Jelly Scrunching Jelly 200ml
A true icon in the curly hair community, this magical de-frizzing jelly adds shine and sublime definition to waves, curls and coils. Lightweight, medium hold and with incredible slip through the hair, there are no curl styles this must-have product can't achieve.
9. Coco & Eve
In a coco-nutshell, Coco & Eve’s story began among the volcanic beaches and lush rainforests of Bali – an Eden for beauty lovers – where founder Emily discovered an endless bounty of hair-loving fruits and plants.
And so, Coco & Eve was born with the mission of developing products that are not only gorgeous to use, but deliver incredible results for your hair.
Why not try: Coco & Eve Like A Virgin Super Nourishing Coconut & Fig Hair Masque 212ml
Infused with coconut, fig, shea butter, linseed and argan oil, this highly concentrated deep conditioning hair treatment works to strengthen and restore hair to its pure virgin state. The super-charged formula hydrates from root to tip, helping to repair damage caused by heat styling, dyes and the environment, all while targeting frizz and adding gloss.
10. Kurl Kitchen
Guided by the values of natural beauty, empowerment and the preservation of cultural heritage, Kurl Kitchen are committed to providing high-quality haircare products made from natural West African kitchen ingredients.
Feed your curls with the likes of nourishing okra and baobab, and get ready to embrace your natural texture with confidence.
Why not try: Kurl Kitchen Avocado Cocoa Butter Hemp Curl Cream 350ml
The perfect dish for twist outs, braids outs, Bantu knots, wash-and-gos and more. Give your curls a taste of this unique blend of African cocoa butter, hemp and avocado oil to help prevent frizz, define strands and deliver a healthy helping of hydration. All that’s left to do is say hello to true curl definition.
11. Hair Syrup
Homegrown in the UK, Hair Syrup started out in the kitchen of founder Lucie Macleod who was struggling with hair issues like breakage, dryness and dandruff. Her solution was a blend of pre-wash hair and scalp oils, which proved so popular that she took the business from TikTok-viral videos to stocking the shelves of major beauty retailers.
Discover the range of nourishing, high-performance oils and watch your hair transform.
Why not try: Hair Syrup Pre-Wash Hair Oil Rapunzel 100ml
Dull and stubborn hair that refuses to grow? This pre-wash oil treatment is enriched with a carefully selected range of powerful ingredients, including pink grapefruit, flaxseed, castor seed and pomegranate. All are rich in essential vitamins to help revitalise your scalp and nourish hair from root to tip.
12. Mielle
Made for and by those with textured hair, Mielle blend science and nature to create innovative, affordable and high-quality haircare products. With a roots-to-results approach, their range is designed to moisturise, strengthen and nourish wavy, curly and coily hair.
Why not try: Mielle Rosemary Mint Scalp & Hair Strengthening Oil 59ml
Infused with biotin, this nutrient-rich, intensive formula nourishes hair follicles, smooths split ends and helps moisturise dry scalps. It’s great for using on protective styles, including braids and weaves, and has a fresh, invigorating scent for an extra-indulgent experience.
