NOUGHTY


Founded in 2016 by Rachel and Lorna, friends for over twenty years, back when sun-in was a go-to and terrible perms a common occurrence.

Their mission: to bring joy and confidence, using the science and innovation of plant-powered performance for hair and scalp.

Recognising the naturals world could be a confusing (and slightly dull) place, and that premium haircare was often out of reach for many, they kept things simple, honest, and looking great on your bathroom shelf – enter Noughty!